My Way

My Way was born from an idea dear to Giorgio Armani: travel as a path to oneself. Launched in 2020, this women’s fragrance celebrates curiosity, openness to other cultures and discovering one’s own identity through encounters.

Perfumers Carlos Benaïm and Bruno Jovanovic imagined it as a bouquet of white flowers from several countries. At the top, Egyptian orange blossom joins Calabrian bergamot; in the heart, Indian tuberose and jasmine form a luminous, creamy bouquet; in the base, Madagascar vanilla, white musk and Virginia cedar bring softness and elegance.

The house placed the emphasis on sourcing: most of the key ingredients come from responsible supply chains, working with local communities. The clear-glass bottle is refillable, too.

My Way has become one of the most loved florals of recent years and now comes in several versions, from My Way Intense to My Way Nectar.